Emirates NBD Egypt signs a partnership with “Sehetna Foundation” to equip an Intensive Care Unit at Assiut University Hospital
Emirates NBD Egypt announced the signing of a strategic partnership agreement with “Sehetna Foundation” aimed at supporting the healthcare system in Upper Egypt through the equipping of a fully integrated Intensive Care Unit (ICU) at Assiut University Hospital.
This initiative carries significant importance given the hospital’s pivotal role as a leading regional medical institution and the primary destination for advanced healthcare services for more than seven governorates, spanning from Beni Suef in the north to Aswan in the south. This makes it a key cornerstone in serving critical cases across Upper Egypt.
The signing ceremony was attended by senior officials from Emirates NBD Egypt, led by Mr. Amr ElShafei, Chief Executive Officer and Managing Director, Dr. Amgad Doma, Chief Strategy and Sustainability Officer, and Mr. Tamer Ragheb, Head of Corporate and Institutional Banking. It was also attended by representatives of Sehetna Foundation, led by Mr. Amr Shaker, Chairman of the Board of Trustees and Dr. Rabab Youssef, Executive Director, in order to enhance transparency and highlight the impact of this community initiative in Upper Egypt.
This partnership comes as part of Emirates NBD Egypt’s corporate social responsibility strategy, which focuses on investing in vital sectors that have a direct impact on individuals’ quality of life, with healthcare at the forefront. It reflects the Bank’s role in supporting major medical institutions serving underserved areas, contributing to improved healthcare services and creating a tangible and immediate impact on patients’ lives.
The initiative is expected to contribute, with the support of our partners, to providing care for approximately 720 critical patients annually. As part of this partnership, Emirates NBD Egypt will provide a comprehensive package of advanced medical equipment, ensuring the upgrade of the hospital’s medical infrastructure according to the highest standards, in efforts to reduce waiting lists and improve the quality of healthcare services in university and public hospitals. In this context, Mr. Amr ElShafei, Chief Executive Officer and Managing Director of Emirates NBD Egypt, commented: “Our investment in developing the medical infrastructure at Assiut University Hospital reflects our firm belief that advanced healthcare is a cornerstone of comprehensive economic and social development. We aim to create a sustainable model of corporate social responsibility that helps bridge development gaps in the most underserved areas, particularly in Upper Egypt, in alignment with Egypt’s vision to enhance healthcare services.”
He added: “This partnership with Sehetna Foundation represents a true integration between our institutional expertise and our ethical commitment to society. We believe that the role of the banking sector goes beyond providing financial solutions to include building a healthier and more productive society capable of growth.”
Mr. Amr Shaker, Chairman of the Board of Trustees of Sehetna Foundation, stated that this project comes as a continuation of the Foundation’s efforts to support the development of vital departments in public and university hospitals, particularly intensive care units, which represent the first line of defense in saving patients’ lives, especially at the Trauma and Emergency Hospital of Assiut University.
He affirmed that the project reflects a successful model of partnership with Emirates NBD Egypt, where the Foundation’s role goes beyond funding to include project management, implementation, and follow-up, in order to achieve a sustainable healthcare impact.
This collaboration is an extension of Emirates NBD Egypt’s approach of integrating sustainability and corporate social responsibility principles into its core operations, aiming to achieve a comprehensive societal impact aligned with national efforts to improve healthcare services across Egypt.
Emirates NBD Egypt is considered one of the leading financial institutions that combines global banking expertise with deep local insight, maintaining a continuous commitment to supporting initiatives that promote social and economic inclusion and achieve sustainable development for Egyptian citizens.
